You must use and integrate several media channels to maximize purchase intent Digital marketing strategy must be aligned with business goals and plans created through strategic initiatives to achieve opportunities and KPIs to monitor action. The goal of every business is to grow or at least maintain itself. Purchase Intent […] Read more »
To say your website has to make a great first impression on your visitors is an understatement. A whole 38% of users will leave a website if they find it unattractive. Just like a poorly designed website can affect user experience and hurt your bottom line, a well-thought-out design can improve […] Read more »
We’ve introduced you to our Integrated Traffic Campaign in the last month or so. Businesses are signing up for it in droves. And the reasons are powerful. In a nutshell – we WILL increase your leads = customers = sales. Usually digital marketing aims to increase your Search Engine ranking. […] Read more »
The ultimate marketing goal is generating qualified leads to convert into sales. Generating qualified leads is made a lot easier with high-quality content. The thing about content is that it’s so versatile that brands often believe that creating any content will work for their goals. In reality, reaching a specific […] Read more »
For many merchants, advertising on Facebook is a no-brainer. The social network recently topped two billion monthly active users and has 1.23 billion daily active users, up 18 percent year over year. It’s the platform’s ability to hyper-target these users that makes Facebook advertising particularly powerful. This social giant has […] Read more »
The Integrated Traffic Campaign combines advanced SEO, content marketing, social media marketing, remarketing, Adwords, Bing ads, Facebook Ads and webforms with calls to action to leverage off each other to achieve the best increase in leads and sales. We grow your leads and sales, rather than your search rankings. Every […] Read more »
I read on a web company’s website recently that the purpose of adwords is to grow your website visitors. Not True. The purpose of adwords is to sell your product and it works well if done correctly. Websites are for readers to do research and increase their knowledge about a […] Read more »
A Lead Magnet is an irresistible bribe offering a specific chunk of value to a prospect in exchange for their contact information so you can begin marketing to them via a sales funnel. The goal of the Lead Magnet is to maximize the number of targeted leads you are getting […] Read more »
SEO and Content Marketing will boost your website visitors and sales. Content Marketing increases local sales and is particularly useful for exporters that wish to find new overseas customers – a needle in a haystack exercise. SEO and Content Marketing is about leveraging a variety of articles consistently to build […] Read more »
Email marketing is a highly effective digital marketing strategy of sending compelling emails to prospects and customers, which aims at educating and converting prospects into leads, and potential leads into customers, and turns one-time buyers into loyal, delightful, and engaging fans. At a time when digital marketing is expanding to […] Read more »