Facebook Advertising: 6 Advantages over Google Adwords


For many merchants, advertising on Facebook is a no-brainer. The social network recently topped two billion monthly active users and has 1.23 billion daily active users, up 18 percent year over year. It’s the platform’s ability to hyper-target these users that makes Facebook advertising particularly powerful. This social giant has […] Read more »

How to Use Social Media Marketing to Grow Your Sales


Facebook just recently hit the 2 billion user milestone. That’s nearly one-third of the entire planet’s population! With numbers like this, there is no longer any question that social media is an absolute must in today’s marketing mix. However, gaining significant traction requires a well-informed approach. We live in a […] Read more »

If You Don’t Optimise Your Social Media, Your Marketing Efforts for More Visitors and Sales Will Be in Vain


You’re Wasting Your Time With Social Media Marketing if You Don’t Optimise Your Media and Your Website  Many businesses think that Social Media Marketing success is about just posting in each channel.  It’s NOT and you will achieve little effect from this.  Your channel must be optimised first with your website and […] Read more »